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Rainbow Brands are the UK representatives of the Essent’ial brand.  Essent'ial was born in 2006 in Italy and is an authentic sustainable brand.  Essent'ial is relatively new to the UK.  Why not be one of the first in the UK to own an Essent'ial product.

If you are a UK retailer interested in selling this brand please contact us. Essent'ial now have created a great display unit for its retailers made from recycled paper to show off your Essent'ial stock. 

If you would like to buy yourself an Essent'ial product or a gift visit our online shop or send us an email and we will help you chose from the current Collections. 


Products made for love, with love and respect for nature.  The materials used are all recycled and subject to special treatment that make them unique, durable and comfortable.

The entire Essent’ial collection is Made in Italy.


Essent’ial is a concept, a lifestyle.  A way of living every day with due respect for people, beauty, culture and nature.  Of appreciating their inner essence.


Objects made from recycled, certified raw materials.  Profound respect for the environment, the countryside and culture.


Designing objects for everyday use.  Apparently shapeless paper, but actually tough, washable, very attractive products.


Simple, essential forms, given life through the tactile appeal of substance: the beauty of simplicity.


Made in Italy

All Essent’ial products are conceived by the innovative mind of Albano Ghizzoni, creator and designer of the brand, who has always focused on production entirely

Respect for nature

Essent’ial embodies the utmost respect for nature. The products are created with a careful selection of materials: washable recycled paper, FSC certified cardboard in an effort to comply with responsible forestry management regulations or certified “Remade in Italy”.

Product style


Each product is designed with care and attention to eco-design and current fashion trends. This includes numerous collaborations with internationally renowned designers.


The Essent’ial Story

Essent’ial was born in 2006 and is produced and distributed by A.G.C., a company founded in 1999 as an offset printing concern, which concentrates its flair for innovation and creation in the area of printing on extreme substrates such as canvas and unconventional materials.

In line with its background, it brings its concern for environmental protection directly to bear in its daily production practices.


A.G.C. continues its commitment to these principles with further improvement to its management practices, including consumption monitoring, the recycling of packaging materials, energy load reduction, controlled use of solvents, inks and raw materials, and the careful selection of suppliers and the use of strictly environment-friendly papers and fibres with FSC certification.

These sustainable, responsible practices enabled A.G.C. to win the well-earned Corporate Social Responsibility Award in 2007 and 2009 with the Essent’ial project, for its success in running a project to recycle waste raw materials on the one hand while at the same time creating jobs.


The company was a founder member of the Modena Socially Responsible Business Club. During the last few years, the product has been described with many adjectives, including ecodesign, eco-chic, thanks to its constant focus on eco-sustainability, with the use of recycled or recyclable materials.

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